Saturated markets and success

It's a huge challenge operating in a saturated market in business. It's tough to differentiate and stand out from the crowd.
One of my businesses, is to promote diet products...there are dozens and dozens of diets floating around and some work and some don't...They come as pills, shakes, juices etc...however those are the popular approaches...mine comes in the form of something most people enjoy eating and they won't feel like they're trying to lose weight...That product is a cookie. Promoting it is easy and it has wide appeal...
Think about this and anyone you know may like it...
Eat Cookies and Lose Weight.